Quote Originally Posted by Kaimega View Post
Think about it this way though, maybe they didn't do anything with regards to perception to throw off the competition?

Case & Point: MadCatz MOJO. Everyone (most likely including them) thought OUYA was just phone games on a TV. MOJO probably thought 'that is easy, we'll do the same' and then once released wondered why they got no sales, turned to OUYA (probably bought one) and said "...shit!" realizing it WASN'T just a google play, Phone games on TV box, but an actual console! Then they be like "Yo OUYA, I hear you like consoles, so how bout you put your console on our console and we'll play what you play" and thus OUYA Everywhere became a thing! BAM!

-- Best. Speculation story. Ever--

Look at all the other devices that didn't necessarily take off either.. I dunno, I am beginning to think that the perception was the plan an unintentional plan, but a plan nonetheless.
They understood what the OUYA was and explained how their philosophy was different. Go to 1:57 to hear the answer to,"How do you plan to be better than OUYA?"