Head of Marketing and Product Strategy heads to Shazam

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Originally Posted by RiotingSpectre

My boyfriend complains every time I do that and what's weird is that it's completely unintentional on my part. As for this situation in particular I'd get shot during a drive-by if I said anything.

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In that case, please share. :D

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Originally Posted by Killswitch

Well, who the hell would believe it, it's like Trizz just said. There are so many ways to market it FOR FREE and you saw NOTHING. This person was probably getting paid $150,000 or more but for what? I hate to take that stance when it comes to OUYA but where the flap did you see marketing? Where did you see product strategy? If there was something it was not evident at all. Wish I had the position and some type of budget, you could guar-an-damned-tee you would have seen SOMETHING, SOMEWHERE.

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Advertising at OUYA is/was weak, but to be fair, there is more to her position than wrangling the advertising.

There's retail partnership building. There's creating the look of the promotional materials (whether they merely exist on your website, or distributed in a larger context).

I imagine she had a hand in things to do with distributing to Target, Amazon, Best Buy, as well as getting entities on board with the OUYA Everywhere initiative. The various limited edition versions of the consoles that sold out probably went across her desk.

Odds are very high she had a stake in how Discover has shaped up over time because any materials her team has to present have to show that store front.


All of these areas of growth have benefited OUYA, and are things you've seen and/or praised.